Avoid the risk: set up an eCommerce store

As the Internet has grown in acceptance, the risk pendulum has been swinging towards the traditional retailer.

The traditional retailer will probably have had to sign a long term lease on an expensive store, even though more and more people are shopping online. The traditional retailer will have to spend large amounts of money if they wish to refurbish their store. The traditional retailer will have to buy at least enough stock so that their store does not appear empty. If the traditional retailer wants a recognised name, they will have to pay even more for a franchise.

The setup costs of an eCommerce store, on the other hand, are a fraction of this. It may not be as eye catching, but the headlines should be reporting the risks of not opening an eCommerce store.